Lidl Powerfix. We package what craftsmen tackle.

For Lidl’s private-label Powerfix, we not only develop the outer packaging, but much more: the brand identity for 28 countries and all products from dungarees to ratchet sets. Including packaging design, product shootings and translations in over 20 languages. The result: a tool brand for do-it-yourselfers and professionals that keeps pace with the established brands.